It’s Not Me, It’s You2020
Publication Design / Video
The Manic Pixie Dream Girl trope describes the role of a quirky upbeat girl solely existing to help the depressed male protagonist to find meaning in life again. Coined in 2007 by Nathan Rabin, the term has seen a shift from being a valid criticism used to question the representation of women in film, to an anti-feminist term used to overgeneralize and objectify women. “It’s Not Me, It’s You” is a collection of print and time-based pieces, through interaction viewers are invited to explore how the Manic Pixie Dream Girl has been shaped by us, as well as how we have been shaped by it.
Process book available to view here
A zine creating satire of how the male protganaist treats the Manic Pixie Dream Girl, projecting fantasies onto her, I follow the same philosophy and project the same fantasies on everyday objects.
Over time words and terms meanings become warped. Starting with the original definition by Nathan Rabin, each participant gives their own definition of the Manic Pixie Dream Girl based on the previous definition.
Based off two reddit threads from r/AskWomen and r/AskMen, I read the top 10 responses from each thread. Viewers are invited to choose who’s shared experiences they want to give time to.
A takeaway from the project. Through these coupons, the relationship of the MPDG and the male protganist is commodified to tounge and cheek cliche interactions seen through various movies featuring the tropes.